Just Black Denim

About You:

Frontman/Frontwoman: Christine Chung

Location: Los Angeles, CA

Mornings or evenings: Mornings

Chocolate or Vanille: Vanilla

Your happy place: My happy place is at home being with my family and cooking nutritious meals.

About Brand:

Name comes from: The name comes from being our elevated and premium brand of our sister brand, Just USA.

Inspired by: Continuously inspired by our local community of hand crafters of denim

Why you started: We started the company around 40 years ago as we saw a void in the market for affordable and quality driven denim that’s centered on fit.

Where you are heading: We believe consistency is key to the future. We’re headed to continue to hone in on our craft of denim creators. We’re continuing our efforts of sustainability across all platforms of our business as well.

Explain to your grandma what you do: The team and I make and sell denim across the US!

About Life:

Bored if: I eat the same thing everyday

Feel like dancing if: BTS comes out on the radio

Hungry for: @courage_bagels 

Excited when: Small ideas come to fruition when like-minded creators all collaborate together.

Quote: “ “Leave everything undefined, including yourself. Befriend uncertainty. Fall in love with mystery. Kneel at the altar of not knowing. Give your questions time to breathe. The answers will find you.” – Jeff Foster

www.justblackdenim.com